Netflix Inc.

NFLX · Nasdaq · Communication Services · Entertainment

Next earnings: October 20, 2026 · after the close

$69.25-2.7%Sep 28 close

1M: -15.3%
6M: -25.9%
1Y: -42.6%
5Y: +16.9%

Netflix sells monthly access to television series, films, games and live programming, with an ad-supported plan and advertising.

Built from Netflix Inc.’s own filings with the SEC. Figures are as reported, with per-share history restated onto today’s share basis. This describes a business — it is not investment advice and not a recommendation to buy or sell anything.

Full financial statements →

About Netflix Inc.

Netflix streams television series, films, games and live programming to members around the world. Members pay monthly and can change their plans. Netflix also earns advertising revenue from its ad-supported plan and is adding formats such as video podcasts.

Head office: Los Gatos, California
Founded: 1997 (high confidence)
Employees: approximately 16,000 (December 31, 2025, high)
Listed on: Nasdaq
Financial year ends: December 31

How it makes money

Streaming memberships and advertising

Competes with

What it sells5

TV series and films
Television shows and films that members stream, including licensed titles and productions Netflix makes or commissions.
Live programming
Live events and other programming that members watch as it happens.
Games
Mobile games and games streamed to televisions, including a separate Netflix Playground app with games for children.

Show 2 more

Ad-supported subscription plan
A monthly membership option that includes advertising.
Video podcasts and vertical video clips
Video podcasts for members to watch and short vertical clips intended to help them find programs on mobile devices.

Who buys it2

Individuals and households pay monthly membership fees for a chosen plan and can change plans.
Advertisers pay to show ads to members using the ad-supported plan.

What it stands on, and what could break it

What the business leans on

1Netflix depends on studios, content providers and other rights holders for licenses to stream some titles and related rights.
2The service depends on partner devices to reach members and on Amazon Web Services for some parts of its operations.
3Netflix depends on payment processing and internet networks to collect membership fees and deliver streaming video.

How it compares with its industry

Three ratings, each a percentile against the 43 companies we cover in Entertainment. Deliberately kept apart rather than blended into one score — cheap, rising and well-run are three different facts, and a single number would hide which one is which.

Momentum

23of 100 in its industry

Below most of its industry

12 months to a month ago-33.6%

6 months to a month ago-15.1%

The most recent month is left out on purpose: returns tend to persist over 7–12 months and the newest one tends to reverse. This describes what the price has done, and says nothing about what it will do.

Value

44of 100 in its industry

Middle of its industry

Profit for the price4.73%

Cash for the price3.87%

Sales for the price16.77%

Assets for the price9.23%

Operating profit for the whole business4.61%

Yields, so higher means cheaper — a loss-making company ranks last instead of dropping out. Cheap is not the same as good: a high yield is often a price that fell for a reason. All five measures available.

Capital allocation

5/5Disciplined

1 check not reported

Return on capital27.1%

Shareholder yield3.17%

Share count, 3 years-7.7%

Net debt / EBITDA0.58x

Insiders, 12 months-$313.8M

What management does with the money — scored on whatever the filings answer, never as a share of the total.

The six capital-allocation checks

Return on the money invested27.1% on invested capital
Debt against earnings0.58x net debt to operating earnings
Cash returned to shareholders3.2% a year in buybacks and dividends
Share count over three yearsShare count 7.7% lower over three years
Payouts covered by cash flowFree cash flow covers what it pays out
Open-market insider buyingNet selling of $313.8M — not counted against the score

A description of where this company sits among its competitors, not a recommendation. Ratings updated Sep 29, 2026.

What could go wrong

1If Netflix does not attract and retain members by providing content and service improvements that members value, membership revenue could be affected; viewers can choose other video, games and social media for their free time.
2Rights holders may refuse to license titles on acceptable terms, while producing or licensing content can bring unforeseen costs and liabilities. Long-term content commitments can also limit financial flexibility.
3Disruptions to the technology Netflix relies on—including Amazon Web Services, partner devices or its own systems—could interrupt service or expose member information or content.