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The themes Rollins is part of, the highest-graded companies in its industry, and the companies in its sector whose grade rose recently.
Highest-graded in Personal Services
Graded A or B and worth $2B or more: A first, then the largest.
SCIService Corporation International$10.2BA+
ANDGAndersen Group Inc.$7.4BA
FTDRFrontdoor, Inc.$6.4BB+
HRBH&R Block, Inc.$6.3BB
Grade rose recently in Consumer Discretionary
Rose to A or B on a filing in the last 90 days, worth $2B or more: largest first.
TMToyota Motor Corp.Aug 4, 2026BAGraded B, now A
RCLRoyal Caribbean Cruises Ltd.Oct 27, 2026FBGraded F, now B
AZOAutoZone, Inc.Oct 26, 2026CBGraded C, now B
SWSmurfit Westrock plcOct 28, 2026CBGraded C, now B
HSAIHesai GroupNov 10, 2026CBGraded C, now B
How it makes money
- Residential pest control45%
- Commercial pest control33%
- Termite and ancillary services21%
- Franchising0%
Shares of revenue are estimates for year ended 2025-12-31, not figures from a filing.
Competes with
What it sells3
Residential pest control
Pest-control service for residential customers.
Commercial pest control
Pest-control service for commercial customers.
Termite and ancillary services
Termite control and related services; the specific related services are unclear.
Who buys it3
- Homeowners and other residential customers who buy pest-control service, including through recurring customer relationships.
- Commercial customers who buy pest-control service for their properties.
- Customers who buy termite control and related services.
What it stands on, and what could break it
What the business leans on
- 1Residential customer acquisition depends on marketing and online discovery channels; the company is changing how it reaches prospective customers, including in artificial intelligence-driven search.
- 2Pest activity and termite seasonality affect demand and revenue, with weather also influencing service activity.
- 3Service delivery uses employees, materials and supplies, and vehicles.
What could go wrong
- 1Residential customer acquisition is under pressure as online discovery and marketing channels change.
- 2Weather and seasonal changes affect pest activity and the timing of demand for pest and termite services.
- 3Higher insurance and claims costs, including changes in claims experience, can reduce operating margins.
About Rollins Inc.
Rollins provides pest control for residential and commercial customers, as well as termite and related services. Customers have recurring relationships with the company, which also earns revenue from franchising.
- Head office
- Atlanta, Georgia
- Founded
- 1948
- Listed on
- NYSE
- Financial year ends
- December 31
Built from Rollins Inc.’s own filings with the U.S. Securities and Exchange Commission (SEC). Figures are as reported, with per-share history restated onto today’s share basis. This describes a business — it is not investment advice and not a recommendation to buy or sell anything.
